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OnDemand Course

How to Develop Your Strategic Sales Plan

This OnDemand Webinar will focus on developing a true strategic selling discipline to create distinguishing market differentiation in all types of accounts. The approach will incorporate leading edge best practice principles and offer a pragmatic replicable model. This program will provide tools that can be immediately applied to create results that can be measured in revenue growth, margin protection, relationship development, and cross enterprise solution development.


Runtime: 89 minutes
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Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Understanding Strategic Selling

  • What the Best Do Differently
  • Understanding the Customer's Business
  • Understanding the Customer's Industry Context

Developing the Strategic Sales Plan

  • Aligning Your Solutions With Customer Needs
  • Leveraging Your Assets
  • Developing Your Value Proposition

Joint Strategic Planning With Customers

  • Pre-Session Planning
  • The Collaborative Planning Session
  • Post Session Review
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More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Course

This course was last revised on June 18, 2013.

Call 1-866-352-9540 for further credit information.

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Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Philip Styrlund

Philip Styrlund

The Summit Group

Philip Styrlund is the CEO of The Summit Group. He is a recognized thought leader on business value transformation as part of the go-to-market strategies of some of the world's premier organizations, both in the public and private sectors. In addition to his keynote presentations and engaging programs, Mr. Styrlund serves as a coach, mentor, consultant, and advisor to top leaders across a range of industries and has delivered sessions in over 40 countries.

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More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

All of your training, right here at Lorman.

Pay once and get a full year of unlimited training in any format, any time!

  • Live Webinars
  • OnDemand Webinars
  • MP3 Downloads
  • Course Manuals
  • Audio Recordings*
  • Executive Reports
  • White Papers and Articles
  • Sponsored Live Webinars

Additional benefits include:

  • State Specific Credit Tracker
  • Members Only Newsletter
  • All-Access Pass Course Concierge

* For audio recordings you only pay shipping

Questions? Call 877-296-2169 to speak with a real person.

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Product ID: 391126
Published 2013
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Available in Multiple Formats

Purchase this course and learn on your schedule!