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How to Deal Effectively With the Influencer

Learn how to build relationships and connect people to new products, services, and ideas.

Today's selling professional needs to discover how to develop community. In 2008, author Seth Godin wrote a book entitled "Tribes: We Need You to Lead Us," whereby he asserts that individuals can formulate communities wherever they are. These communities help to build relationships and connect people to new products, services, and ideas. Their entire purpose is to build as many relationships as possible in order to establish value so that individuals understand that value and exchange it with money. These relationships include the key decision-maker, the influencers, and the recommenders of products and services. The question then is how to create the relationship, and most importantly, how to maintain them. This webinar is meant to help uncover those vital questions and conversations that create less work and more sales.

59 minutes
Course Exam
Certificate of Completion
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Why Lorman?

Over 34 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Sales Foundations - the Sales Process

The World Has Changed - How to Remain on Top of Change

Networking Skills - the Power of Pipeline Management

The Steps to Success - Meeting Influencer, Recommender, Buy Peer

12 Questions That Lead to Better Conversations

Four Ways of Becoming a Buyer Peer

The Holy Grail of Referrals

Creating an Exemplary Customer Experience

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More Program Information

Why Lorman?

Over 34 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

MP3 Download

No credit available.

OnDemand Course

This course was last revised on May 12, 2021.

Call 1-866-352-9540 for further credit information.

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More Program Information

Why Lorman?

Over 34 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Drew Stevens, Ph.D.

Drew Stevens, Ph.D.

Stevens Performance Group

  • President of Stevens Performance Group
  • 37 years of true sales experience, selling, leading, and managing
  • 37 years working with small and medium-sized businesses to help make them competitive proof and produce higher levels of revenue
  • Author of the successful sales process books, Split Second Selling and Selling the Norm, and Split Second Customer Service; as well as 14 other books
  • Creator of the Sales Leadership Certificate, one of only 64 programs in the United States offering an accredited degree in the profession of selling
  • Top-ranked podcast - Business Acceleration
  • Leading international keynote speaker and is often requested by the media
  • Over 3,500 business articles and 45 audios, and over three decades of revenue experience
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Why Lorman?

Over 34 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

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Product ID: 408219
Published 2021
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