Learn how to effectively attract and retain major gift donors to get the results you need.
Many nonprofits desire major donation funding but remain at a loss as to how to approach the topic. The inability to understand how to approach potential donors and inspire them leaves a trail of untapped resources. This information addresses the topic of major gifts and how to secure them while solidifying relationships with the donor. In this material we walk through a 3-step process to asking for and maintaining major donations.
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Why Lorman?
Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Agenda
It's as Easy as 1, 2, 3
- Identify
- Donor History
- Donation Frequency
- Cultivation/Connection
- Updates
- Volunteers Opportunities
- Behind the Scenes Invitations
- Face to Face Meetings
- Acknowledgements
How to Ask for Major Gifts
- You Have Not, Because You Ask Not
- Major Gifts Require Commitment, Patience and Most of All Time
1,2,3 of Asking
Major Gifts and Matching Gifts
- Two Gifts Are Better Than One.
- Encourage Your Major Gift Donors to Look Into Corporate Matching Gifts.
- Ask the Major Gift Donor to Start a Matching Gift Program at Their Company
Game Changers That Set Your Nonprofit up for Success
- Hire a Major Gifts Officer/ Program Coordinator Gift Metrics
- Gift Calculator
- Do Your Prospect Research Ahead of Time
- Follow up
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Why Lorman?
Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Credits
OnDemand Course
This course was last revised on May 6, 2020.
Call 1-866-352-9540 for further credit information.
This program does NOT qualify, nor meet the National Standard for NASBA accreditation.
MP3 Download
This program does NOT qualify, nor meet the National Standard for NASBA accreditation.
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Why Lorman?
Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Faculty
Katie Miller
Liberty Family Outreach
- Program coordinator, Liberty Family Outreach
- Practice emphasizes all aspects of community outreach, fundraising, volunteer coordination and social media
- Conducts regular seminars and workshops on numerous on community outreach, volunteer mobilization, corporate volunteerism, and hunger awareness
- Break out speaker at Houston’s Social Media Day Conference June 27, 2019
- 2013 recipient of The Michigan Food Bank Council Beacon of Light Award
- Can be contacted at 586-944-9152, [email protected], [email protected] or on Twitter® @KatieSMiller
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Why Lorman?
Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
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