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Updating Your Online Privacy Policy: Best Practices in a Rapidly Changing Environment

Have you cleaned the cobwebs off your privacy policy lately? If not, your company may be at risk.

A privacy policy describes how a website or mobile application uses, stores, shares or transfers information collected from individuals that visit or use it. A privacy policy is not a legal requirement for many websites and mobile apps but nearly all websites and mobile apps nonetheless present a privacy policy to their users. Even when a privacy policy is not legally required, a website and mobile app operator still may be held liable for any false or inaccurate representations made in it. This ondemand webinar offers users a process for collecting the data needed to draft an accurate and consumer-friendly privacy policy for websites and mobile applications, as well as tips for drafting the privacy policy.

Runtime: 62 minutes
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Why Lorman?

Over 32 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Overview

  • What Is a Privacy Policy?
  • Is a Privacy Policy Required?
  • Is a Privacy Policy Recommended?

Pre-Drafting Steps

  • What Information Is Collected Through the Website or Mobile Application and How Is It Used, Shared and Stored?
  • Who Has Access to the Collected Information?
  • What Are Future Plans for Collection, Use, Sharing and Storage of the Information From or About Users of the Website or Mobile Application?

Drafting a Privacy Policy

  • Key Drafting Principles
  • Common Drafting Missteps
  • Presenting and Modifying the Privacy Policy
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More Program Information

Why Lorman?

Over 32 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

This course was last revised on March 25, 2015.

Call 1-866-352-9540 for further credit information.

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

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Why Lorman?

Over 32 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Julia Jacobson

McDermott Will & Emery LLP

  • Partner in the Boston office of McDermott Will & Emery LLP
  • Practice focuses on data privacy and advertising, marketing and promotions law
  • Routinely helps clients respond to regulatory actions related to consumer protection, deceptive advertising and consumer privacy
  • Advises clients on digital, email and mobile privacy issues; e-commerce, mobile apps, promotions (sweepstakes, contests, games, couponing and offers), social media, user-generated content and other digital media matters; sponsorship, cause marketing and co-branding arrangements; technology and trademark licenses and other agreements; and myriad other aspects of the advertising and promotion of goods and services
  • Recently wrote a Bureau of National Affairs’ Privacy & Data Security Practice Portfolio titled Drafting Privacy Policies for Websites, Apps and Other Digital Services, which provides in-depth insight on the privacy-related issues that arise when offering a website, app, or digital service and on how a well-drafted privacy policy can help to minimize privacy risks
  • Can be contacted at 617-535-3881 or [email protected]
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Why Lorman?

Over 32 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

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Product ID: 393501
Published 2015
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Available in Multiple Formats

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