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How to Develop a Business Writing Style

Learn how to develop a business writing style that communicates ideas in a way that is engaging and notable.

We spend one-third of our time at work writing. It is a powerful tool in business which requires an exchange of ideas and interaction. Our readers, as with conversationalists, want writing that has personality and purpose - not just facts. Writing reveals how you see the world. Ideas must be captivating and communication engaging to be notable. Develop a business writing style that increases your success. Learn to appreciate the perspective of your readers. Ensure attainment of your goals by adding rhythm and tone to complement your message.

Runtime: 89 minutes
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Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Components of Style

  • Ideas
    • Demonstrate Awareness
    • Be Yourself
  • Persuasion
    • Words and Sentences Create a Tone
    • Visualization
  • Organization
    • Get Objective Clear
    • Focus on Ideas Not Formatting

Message Behind the Writing

  • First Things First
  • Essence of the Message
  • The 5 W's
  • Create a Natural Flow
    • Style and Tone
    • Rhythm and Voice
  • Publish Just the Right Amount
    • Think About Your Reader
    • Use the ThreePart Style

There Are Some Rules

  • Relationship Management
  • Organizational Awareness
  • Unspoken Rules
  • Have a Writing Process

Discover Your Voice

  • How You Will Communicate
    • Choice of Words
    • Recognizing Belief Bias
  • Writing in the Active Voice
    • Active vs. Passive
    • Think Cap
  • Direct vs. Indirect
  • Formal vs. Informal

Tell a Story

  • Writing Is Conversational
    • Let Your Personality Shine Through
    • Create a Coherent Flow So Readers Stay on Track
  • Guide Your Readers
    • Introductions and Summaries
    • Signposts
  • Be Clear and Concise
    • Use Clear and Straightforward Language
    • Eliminate Unnecessary Words and Phrases
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Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Course

This course was last revised on October 13, 2020.

Call 1-866-352-9540 for further credit information.

  • ASAP PACE 0.1
     
  • This course is pre-approved through the American Society of Administrative Professionals (ASAP) for 0.1 CEU(s) towards your PACE Recertification.
     
  • IAAP 1.5
     
  • This course has been preapproved by the International Association of Administrative professionals for 1.5 recertification point(s).
     

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

MP3 Download

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

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More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Lauritta Sowa

Lauritta Sowa

WiseOwlOps, Inc.

  • 20 years of business and analytical training coupled with 30 years in finance and administration
  • President of WiseOwlOps, Inc. and an international consultant and trainer in finance and data management
  • Conducts regular seminars and workshops on a variety of financial, accounting, analytical, and Office 365® subjects and specializes in Microsoft® Excel® and data management
  • Strong communication skills as she is a columnist and author of numerous tutorials on finance, software, and analytics
  • Bachelor’s degree, CA Pacific University
  • Can be contacted at 805-434-7070 or [email protected]
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Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

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Pay once and get a full year of unlimited training in any format, any time!

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* For audio recordings you only pay shipping

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Product ID: 407980
Published 2020
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