Show navigation

Available in:

OnDemand Course
MP3 Download

Retention vs. Renewal: What's the Difference?

Learn to develop meaningful relationships with your clients for long-term business.

Individuals tasked with cultivating and nurturing client relationships possess a number of strategies they can leverage. This entertaining, engaging and thought-provoking material will provide actionable strategies that you can implement immediately that go from simply renewing the existing relationships you manage to strategies that you can apply to nurture stronger relationships where clients retain you due to stronger bonds you build with them.

Runtime: 58 minutes
Purchase Options

More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Develop Automated Practices to Renew Client Engagements

Prioritize Clients by Their Existing and Potential Value

Customer Lifetime Value - the RFVP Model

Develop a VIP Client Pipeline

Service as the 21st Century Unique Value Proposition

Understand Key Competitive Points of Parity and Points of Differentiation

Purchase Options

More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Course

This course was last revised on May 4, 2020.

Call 1-866-352-9540 for further credit information.

MP3 Download

No credit available.

Purchase Options

More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Ethan L. Chazin, M.B.A.

Ethan L. Chazin, M.B.A.

The Chazin Group LLC

  • Partner in the office of The Chazin Group LLC
  • Practice emphasizes all aspects of business growth coaching
  • Conducts regular seminars and workshops on numerous areas related to leadership, sales effectiveness, culture transformation, diversity and belonging, and employee empowerment
  • Author of several publications related to the areas of career exploration and culture transformation
  • Membership information: Goldman Sachs 10,000 small businesses coach, Kauffman Foundation FastTrac Growth coach certification
  • M.B.A. degree in marketing, George Washington University
  • Can be contacted at 917-239-5571, [email protected] or https://www.thechazingroup.com
Purchase Options

More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

All of your training, right here at Lorman.

Pay once and get a full year of unlimited training in any format, any time!

  • Live Webinars
  • OnDemand Webinars
  • MP3 Downloads
  • Course Manuals
  • Audio Recordings*
  • Executive Reports
  • White Papers and Articles
  • Sponsored Live Webinars

Additional benefits include:

  • State Specific Credit Tracker
  • Members Only Newsletter
  • All-Access Pass Course Concierge

* For audio recordings you only pay shipping

Questions? Call 877-296-2169 to speak with a real person.

Sign Up Today
With This Course

Access to all training products for one year
$699/year

Unlimited Lorman Training

With the All-Access Pass there is no guessing what you will need for your yearly training budget. $699 will cover all of your training needs for an entire year!

Easy Registrations

Once you purchase your All-Access Pass you will never be any further than one-click away from attending any Lorman training course.

Invest in Yourself

You haven't gotten to where you are professionally by luck alone; it's taken a lot of hard work and training. Invest in yourself with the All-Access Pass.

Product ID: 404069
Published 2020
Purchase Options

Available in Multiple Formats

Purchase this course and learn on your schedule!