White Paper

Marketing to Seniors: 27 Special Advertising Insights

 

Seniors have incredible buying power. Find out how to tap into that market.

Seniors often want to be regarded as individuals, so by its very individualized nature, direct response marketing has an automatic advantage over image advertising. Download this material for 27 special insights that can help you market more successfully to this powerful segment of the population.

Agenda

Faculty

Craig Huey

Craig Huey

Creative Direct Marketing Group, Inc.

  • CEO and Founder of Creative Direct Marketing Group
  • Craig has turned numerous small companies into multi-million-dollar companies, wrote the book on multichannel marketing, mailed over a billion direct mail pieces, and tested over 10,000 digital variables.
  • Winner of 111 Marketing Awards
  • The top digital and direct response marketers in the U.S., Mr. Huey is also the publisher of Direct Marketing Update
  • [email protected] / 615-490-8832

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