White Paper

How to Develop an Engaging Personal Brand in LinkedIn®

 
LinkedIn® has 70+ million decision makers in its network. With this volume of salespeople fighting for target attention, it is nearly impossible to make a personal brand impression. Instead of a whole lot of trial and error, I have outlined proven tips which will make your LinkedIn® profile and presence effective for generating a strong and memorable personal brand.

Agenda

How to Brand Yourself Uniquely
Making an Impressive Personal Brand Statement
Key Activities to Get Your Name Out There
How to Ensure People will Connect with You
Creating a Searchable, Branded Profile

Faculty

Jasmine Sandler

Jasmine Sandler

Agent-cy Online Marketing, Inc.

  • LinkedIn® book writer: “Branding & Sales: The LinkedIn® Way” on Amazon®
  • CEO of Agent-cy Online Marketing, Inc., full-service online marketing and PR agency since 2006
  • Current practice areas include online branding, online PR, social media marketing and search marketing
  • Social media corporate strategist, SEO corporate consultant
  • Early adopter of social media; developed and sold social network in 2001
  • 15 years of client and agency experience in online marketing strategy and program management
  • Ongoing speaker and contributing writer for Association of Strategic Marketing, ClickZ.com, Online Marketing Institute, PRNEWS, Search Engine Strategies, Small Business Technology, The New York Enterprise Report and Direct Marketing Association
  • Conducts regular webinars, webcasts, seminars and workshops
  • Wrote several publications: LinkedIn® Marketing - “Branding & Sales: The LinkedIn® Way” (Amazon®) and Writing Content for Search “PRNEWS Guidebook Vol. 4” (Amazon®)
  • M.B.A. degree, University of Miami
  • Can be contacted at http://www.agent-cy.com, www.jasminesandler.com, 212-520-6607 or [email protected]

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