White Paper

Fundamentals of an Employee Recognition Program

 

Everything I Need to Know About Loyalty I Learned From My Dogs

“I think about loyalty and motivation quite a lot. That's probably not strange given that I work for a loyalty company. The other day, it dawned on me that my dogs have taught me (almost) everything I need to know about loyalty and motivation. How can that be? Let's do a countdown.

Learning # 1. Cooper, an amazing Golden Retriever taught me that happiness is contagious. I mean, look at that fabulous face. Who could be sad when a face like that is looking back at you? Not me, not anyone in our house. That smiling face would always make us feel better, no matter what had taken place that day. “

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Deb Broderson has 30 years of diverse experience leading channel marketing, marketing operations and program management teams within the technology industry. She has provided strategic direction to Fortune 500 clients, developed and executed global, multi-channel, go-to-market strategies and created worldwide field marketing organizations. Ms. Broderson has worked on both the agency and client-side of the business, providing a well-rounded perspective to client challenges. She was honored as one of the Top 50 Channel Chiefs in North America by CRN.