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White Paper

5 Pages
  • 5 Pages

Death of Direct Mail?

 

Learn why some marketers think direct mail is dead and others think it's making a comeback.

When it comes to using direct mail as part of a marketing plan, many marketers think direct mail is dead and don’t use it. Our author, Craig Huey, believes that this is a strategic and tactical mistake and thinks that direct mail is experiencing a renaissance. This white paper explains the factors behind this theory and discusses how direct mail can get you the response you want to see.

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Death of Direct Mail?

Agenda

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Death of Direct Mail?

Faculty

Craig Huey

Craig Huey

Creative Direct Marketing Group, Inc.

  • President of the Creative Direct Marketing Group, Inc. - a advertising and marketing agency specializing in generating leads and sales
  • Winner of 78 industry awards, publisher of Direct Marketing Update newsletter, clients internationally
  • Dynamic webinar presenter, speaker at corporate seminars, organizational conferences and universities
  • Regular guests on Neil Cavuto Show on FOX and writer of several books – the latest: How to Market Under the JOBS Act
  • Can be contacted at [email protected]
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Death of Direct Mail?

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