Use this effective tool to boost response rates.
Direct mail prospects can be particularly difficult to market to in this age of skepticism. They already automatically identify that they are being sold something and, in that mindset, it’s probable that they won’t want to uncover what you are offering. This white paper discusses how value added marketing can help to change that mindset and increase your response rate.
Agenda
Faculty
Craig Huey
Creative Direct Marketing Group, Inc.
- CEO and Founder of Creative Direct Marketing Group
- Craig has turned numerous small companies into multi-million-dollar companies, wrote the book on multichannel marketing, mailed over a billion direct mail pieces, and tested over 10,000 digital variables.
- Winner of 111 Marketing Awards
- The top digital and direct response marketers in the U.S., Mr. Huey is also the publisher of Direct Marketing Update
- [email protected] / 615-490-8832
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