Consumers are engaging with apps more than ever before.
Although mobile use continues to rise, many companies are struggling to position their apps as go-to resources for customers. Learn how you can use mobile app push notifications to increase app engagement and retention, reduce friction during mobile browsing and buying, and drive more conversions.
Learning Objectives
- Determine the goal of your app.
- Learn how to individualize push notifications based upon the best user's actions or attributes.
- Discover what types of offers to use.
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