• 12 minutes

What is a Trademark?


Are there limits to the statutory categories set out by the USPTO?

Trademarks can be a word, symbol or phrase that is chosen to recognize a product. Trademarks make it easier for consumers to quickly identify the source of a given good. Instead of reading the fine print on a can of cola, consumers can look for the cola’s trademark. This video reviews what makes a trademark, and discusses intellectual property protection.

Runtime: 11 minutes



Cecilia R. Dickson

Cecilia R. Dickson

The Webb Law Firm

· Partner, The Webb Law Firm, IP focused boutique of 50+ IP lawyers located in Pittsburgh, PA

· 15+ years of trademark specific experience, including, international filing strategies, prosecution, portfolio management, enforcement litigation and licensing

· Former president of the Pennsylvania Bar Association IP Law Section, the Pittsburgh Intellectual Property Law Association and the Q. Todd Dickinson Inn of Court

· Graduate of Harvard Law School

Christopher P. Sherwin

Christopher P. Sherwin

The Webb Law Firm

· Senior associate, The Webb Law Firm, IP focused boutique of 50+ IP lawyers located in Pittsburgh, PA

· 7+ years of trademark specific experience, including, advising on international filing strategies, prosecution, portfolio management and enforcement

· Works with domestic and international independent inventors, small business, and large corporations to manage and protect their IP assets, including patents, trademarks, and copyrights

· Graduate of Penn State University and WVU Law School

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