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The Basics of Persuasive Communication

 

Learn how to build your influence in business interactions through persuasion techniques.

When was the last time you thought about how you influence others - how you change minds, shape opinions, move others to act? Every time we try to affect how other people think, behave, or decide, we are trying to influence them. Almost everyone we come into contact with influences us in some way. Those who influence us negatively; do they manipulate, hoodwink, bully, command, or use emotional blackmail? Does the negative approach work with you? And those whose influence in more positive ways?
Influence is the application of power to accomplish a specific purpose, it's how you leverage your strengths and manage your negative potentials, so you realize greater success in life. The ability to influence is one of the essential skills for leaders at all levels. It's more art than science, and it can be tough to get your arms around. But the bottom line is that influence matters.
Whether you are leading, following, and/or collaborating, chances are you need to influence others to be successful. Influence strategies can range from reliance on position to education, encouragement and collaboration. The key is knowing which approach to use in a given situation. Think about the people that you are most influenced by - how do they influence? Learn how to build your influence in business interactions through persuasion techniques. Influence and persuasion can alter the course of a project, and the decisions that ultimately affect the organization.

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Agenda

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The Basics of Persuasive Communication

Faculty

Audrey Halpern

Audrey Halpern

ARH Employee Training

  • President of ARH Employee Training
  • More than 20 years of training facilitation/learning and development career, developing custom soft skills employee programs, onboarding, and Train the Trainer experience
  • Faculty member of the American Management Association
  • Corporate trainer for Fortune 500 companies across the country and globally
  • Partners with business coaches, HR leaders, and other business leaders to facilitate corporate and institutional training events
  • Member of several professional organizations and has received numerous certifications
  • Writes weekly articles on LinkedIn┬« Pulse that have garnered much recognition and an international following
  • Can be contacted at [email protected]; http://www.linkedin.com/in/audreyhtraining138/; [email protected]; www.arhemployeetraining.com/; www.facebook.com/ARH-Employee-Skills
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The Basics of Persuasive Communication

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