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How to Handle Internet Defamation and Online Reputation Attacks

 
The solutions for online reputation attacks are very fact dependent and require analysis from a variety of different disciplines. Especially when in-house counsel does not regularly handle online reputation attack cases, we recommend that the harmed party consult with a multi-disciplinary team to analyze his or her situation (or, at minimum, gather information from non-legal experts with relevant information). In addition to the attorney, a multi-disciplinary team of experts typically would include a cyber investigator, someone experienced in online public relations and/or marketing and a decision maker from the business.

Oftentimes, cyber investigators can find important information about or relating to the attacker. This includes how sophisticated the attackers are, whether they are capable of causing further damage, and how high the negative content will appear in the search engine results over time.

Faculty

Whitney C. Gibson

Whitney C. Gibson

Vorys, Sater, Seymour and Pease LLP