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Dan Perry

Principal at Sales Benchmark Index
Valencia, California
Dan is a principal at Sales Benchmark Index. In 2014, Dan won the Top Sales World Gold Medal Award for the best sales blog post. His impressive accounts include the world’s most respected companies, such as Yahoo!, Herman Miller, Motorola, Synagro, Havertys Furniture, Kronos, Hewlett-Packard,, Epicor Software, Kimberly-Clark, and more. Dan is a blog writer on and he contributes blog posts in Power Selling Magazine. He’s a frequent guest speaker on SLMA (Sales Lead Management Association) Internet Radio, and he’s made Evan Carmichael’s Top 100 Sales Experts to Follow on Twitter® list.

About Me

What are some recognizable representative clients?
Dan's client roster is composed of some of the world’s most respected companies. Some of his most recent clients include:

• Yahoo!
• Herman Miller
• Motorola
• Synagro
• Havertys Furniture
• Kronos
• HP
• Epicor
• Kimberly Clark
What types of speaking engagements have you contributed to?
Dan has been publically speaking since 2013. He was the keynote speaker at both DemandCon Conferences in 2013. He spoke o the evolution of sales operations. He's been interviewed on SLMA Internet radio to discuss compensation for B2B sales reps. He's been the host of numerous seminars and webinars including Bright Talk Webinars and Lorman Education. Dan was the keynote speaker for SMASH/SHINE Conference in 2015, as well as the Summit speaker at Dreamforce Salesforce.



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Association Position
Sales Lead Management Association Member


School Degree Graduation Year
Illinois Wesleyan University Bachelor of Arts, Economics 1990

Contact Information

Sales Benchmark Index

26073 Shadow Rock Ln
Valencia, CA 91381