Show navigation

Available in:

OnDemand Webinar
Audio & Reference Manual
MP3 Download

Countering Public Opposition on Development Projects

NIMBY opposition can be the difference maker between getting your project approved or rejected are you prepared?

Whether a project is large or small, NIMBYISM or not in my backyard type opposition is almost always guaranteed. Public opposition to projects can often result in costly delays or even the cancellation of a project. This topic will discuss how an effective grassroots campaign coupled with targeted public affairs tactics can make the difference between project approvals and rejections.


Runtime: 62 minutes
Purchase Options

More Program Information

Why Lorman?

Over 29 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Overview of NIMBYISM

  • What Is NIMBYISM?
  • When Did NIMBYISM Emerge in the U.S.?
  • Who Does NIMBYISM Affect?
  • The NIMBY Argument
  • How Does NIMBY Impact Development Projects?
  • Why Is NIMBYISM Effective?

Understanding Public Relations vs. Public Affairs

  • Public Relations: Top Down Approach (Mass Communication)
  • Public Affairs: Bottom up Approach (Grassroots Campaigns)
  • Building Grassroots Support
  • The Advantages of a Grassroots Approach

Tactics to Counter NIMBY-Type Opposition

  • Database Management
  • Campaign Rollout
  • Education Techniques
  • Identifying Supporters
  • Building Third Party Support
  • Importance of Outreach to the Opposition
  • Activating Your Support Base
  • Other Tactics in Grassroots Organizing - Website Design, Social Media, Open House
  • The Benefits of Grasstops
  • The Golden Rule

Case Studies

  • Housing Development
  • Retail Development
  • Mixed-Use Development
  • Energy Project
Purchase Options

More Program Information

Why Lorman?

Over 29 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

No credit available.

Audio & Reference Manual

No credit available.

MP3 Download

No credit available.

Purchase Options

More Program Information

Why Lorman?

Over 29 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Al Maiorino

Al Maiorino

Public Strategy Group, Inc.

  • President of Public Strategy Group, Inc. for more than 20 years
  • Worked with numerous clients including Fortune 500 companies such as Walmart® and Chesapeake Energy
  • Recipient of the 2009 Gold MarCom Award honoring excellence in marketing and communications
  • Published in numerous journals and magazines including Environmental Leader, Renewable Energy Magazine, Electric, Light, and Power Magazine, Mining, People, and the Environment Magazine, Ethanol Producer Magazine, and Wind Power Monthly
  • B.A. and M.A. degrees, University of Connecticut
  • Can be contacted at al@publicstrategygroup.com
Purchase Options

More Program Information

Why Lorman?

Over 29 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

All of your training, right here at Lorman.

Pay once and get a full year of unlimited training in any format, any time!

  • Live Webinars
  • OnDemand Webinars
  • MP3 Downloads
  • Course Manuals
  • Audio Recordings*
  • Executive Reports
  • White Papers and Articles
  • Sponsored Live Webinars

Additional benefits include:

  • State Specific Credit Tracker
  • Members Only Newsletter
  • All-Access Pass Course Concierge

* For audio recordings you only pay shipping

Questions? Call 877-296-2169 to speak with a real person.

Sign Up Today
With This Course

Access to all training products for one year
$699/year

Unlimited Lorman Training

With the All-Access Pass there is no guessing what you will need for your yearly training budget. $699 will cover all of your training needs for an entire year!

Easy Registrations

Once you purchase your All-Access Pass you will never be any further than one-click away from attending any Lorman training course.

Invest in Yourself

You haven't gotten to where you are professionally by luck alone; it's taken a lot of hard work and training. Invest in yourself with the All-Access Pass.

Product ID: 396648
Published 2015
Purchase Options

Available in Multiple Formats

Purchase this course and learn on your schedule!