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Jump on Board: Trends and Opportunities for Boosting Tourism

Learn how to increase tourism in your community to positively impact your local economy and businesses.

Are you looking to boost tourism in your community? Increasing tourism to your community can have an incredible impact on your community's economy. Mark Sonder, MM, CSEP, FSO-CS will enter into discussions on tips to outreach and engage your perspective tourists. You will learn how to increase your return on investment and be able to recognize the long-term impact of increasing tourism in your community. You will understand how to leverage the unique cultural asset and natural resources you may be overlooking. Learn tips to help secure tourism funding and the commencement of your market research plan. You will be able to create a sample plan for developing productive and competitive businesses.

Runtime: 52 minutes
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Looks Who's Comin' to Town: A Discussion of the Various Types of Tourist Experiences That May Be Driven to Your Marketplace

  • Welcome Millennials
  • Welcome People of Your Community (the Staycationers)
  • Welcome People Who Just Wish to "Chill"
  • Welcome People Who Are Seeking Adventure Travel
  • Welcome People of China

Marketing for the Tourist Experience

  • Infographics
  • Get on Board: Improve Your Tripadvisor Rankings
  • Apps, Apps, Apps
  • Keep Them Fully Integrated With Wi-Fi Connections Everywhere
  • Break Down the Barriers of Travel to Your Marketplace
  • Create a Signature Event
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More Program Information

Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

This course was last revised on March 29, 2017.

Call 1-866-352-9540 for further credit information.

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

Audio & Reference Manual

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

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More Program Information

Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Mark Sonder, MM, CSEP, FSO-CS

Mark Sonder, MM, CSEP, FSO-CS

Mark Sonder Productions, Inc.

Mark Sonders

  • Created an entertainment booking agency and production company that is a national leader in comprehensive music and entertainment solutions for concerts, corporations, associations, facilities, and events celebrating its 32nd year in 2017
  • Provided entertainment for over 2400 events with attendance from 2 to over 10,000
  • Provided talent to producers for the NBC TV show "America's Got Talent" with weekly viewership of 12 million
  • Wrote the full-length hardcover book on entertainment programs and operations, Event Entertainment and Production (Wiley & Sons)
  • Recipient of The Innovation & Excellence Award for Best in Event Entertainment 2017
  • Nominated for 2016 Best Places to Work in Events by Event Marketer
  • Department of Homeland Security - U.S. Coast Guard Auxiliary, Flotilla Staff Officer, Communication Services (FSO-CS) 2017 Security Clearance: Government Background Check
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

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Product ID: 394403
Published 2017
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