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SWOT Analysis: A Simple, Strategic, and Powerful Planning Tool

Discover what a SWOT analysis is, why it is important, when to use it, and how to implement it with your organization and team.

Most organizations surrounded by ever-changing environments use strategic efforts to gain competitive advantage and mitigate risks. However, strategic efforts can be weakened without ongoing, continuously improved actions. A SWOT analysis serves as a bridge between strategy development and implementation. This topic provides a step-by-step demonstration on how to get started, facilitate and use a SWOT analysis as a simple, strategic and powerful planning tool. Without the insight and data-driven decisions generated from a SWOT analysis, organizations may feel captured by environmental changes rather than shaping and leading their future.

84 minutes
Course Exam
Certificate of Completion
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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Getting Started With SWOT Analysis

  • What Is a SWOT Analysis?
  • Strengths and Limitations of SWOT Analysis
  • When to Use SWOT Analysis

How to Conduct a SWOT Analysis

  • Pre-Work Activities and Clarifying Roles and Responsibilities
  • Engage Contributing Stakeholders Using Effective Facilitation Skills
  • How to Recognize and Overcome Resistance
  • Integrate Environmental Scan Data and Information for Data-Driven Decisions

How to Use SWOT Analysis

  • Use Data and Insights Generated From a SWOT Analysis
  • Construct Workable Actions
  • Maintain Stakeholder Buy in Through Implementation Practices
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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Course

This course was last revised on April 30, 2019.

Call 1-866-352-9540 for further credit information.

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Pamela Robinson

Pamela Robinson

Financial Voyages, LLC.

  • Founder and CEO, Financial Voyages, LLC and executive director, Social Innovation and Enterprise Practice
  • Practice emphasizes all aspects of international business and financial analytics
  • Conducts regular seminars and workshops on all aspects of performance excellence
  • Featured on CEO Exclusive Business Radio, WATC Atlanta 57 TV and in Project Management Institute Flagship Publication cover story, Enterprising Women magazine and the Atlanta Business Chronicle
  • M.B.A. degree in international business and finance; D.M. degree candidate at Case Western Reserve University; D.M. degree, Design and Innovation Fellow
  • Can be contacted at 770-379-0950 or [email protected]
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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

All of your training, right here at Lorman

All of your training, right here at Lorman.

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Questions? Call 877-296-2169 to speak with a real person.

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Product ID: 404441
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