Gain a better understanding of marketing and sales techniques to boost revenue and keep your business ahead of the game.
During the last ten years, you may have experienced some iconic businesses and brands close their doors forever. Radio Shack, Circuit City, Pan Am and many others ended their brand history. And, there are many on the doorstep of closure such as Sears, Kmart, etc. Just as important, take a peek at many strip malls or community avenues where vacancy signs replace once popular retail shops. The main reason for closure is that many failed in their marketing and sales issues creating competition gaps not filled. If you want to succeed in business without trying then you must engage in marketing and sales practices that help grow and nurture your business. If you sell for a living and are having a hard time closing then this information is for you.
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Why Lorman?
Over 34 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Agenda
If Marketing Is Advertising How Can It Ruin Me?
Aren't Sales and Marketing the Same? - What's the Story?
I'm on a Fixed Budget - How Can Marketing Help Me?
What Happens When Sales and Marketing Don't Mix Like Oil and Water?
How to Get Executives and Owners Involved in Marketing
I Have a Great Product, Why Do I Need to Market - What Happens When I Don't?
Using the Best Marketing Secret in the World
Netiquette - How Being Connected Saves You Time/Makes You Money
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Why Lorman?
Over 34 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Credits
OnDemand Course
This course was last revised on April 20, 2018.
Call 1-866-352-9540 for further credit information.
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Why Lorman?
Over 34 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Faculty
Drew Stevens, Ph.D.
Stevens Consulting Group
- President of Stevens Consulting Group
- 33 years of true sales experience
- Author of the successful sales process books - Split Second Selling and Selling the Norm, and Split Second Customer Service; as well as 10 other books
- Creator of the Sales Leadership Certificate, one of only 64 programs in the United States offering an accredited degree in the profession of selling
- Has a top ranked podcast - Sales Acceleration
- Works with organizations and individuals that struggle and transforms them into wealthy professionals
- Leading international keynote speaker and is often requested by the media
- Over 2,800 articles in sales and customer service, 45 audios and over three decades of revenue experience
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Why Lorman?
Over 34 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
All of your training, right here at Lorman.
Pay once and get a full year of unlimited training in any format, any time!
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