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OnDemand Course

Writing Real Estate Descriptions That Sell

The real estate industry has changed significantly in the last 20 years, especially with the use of internet marketing. Effectively communicating what you are selling is crucial to your success, yet the typical real estate agent is still running their business as they did 20 years ago, with brief, and not descriptive ad copy. Many real estate professionals are simply at a loss for words (literally) when it comes to writing effective ad copy that sells. This OnDemand Webinar will take you step-by-step through effective strategies that will transform your ad copy. Learn what the consumer wants to hear and how you can easily organize yourself to deliver every time. In addition to listing copy, this program will cover writing for newer media like Facebook® and Twitter® as well as blogging strategies. Don't miss the opportunity to learn what the top producers are already doing and start dominating your own market.


Runtime: 56 minutes
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Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Real Estate Listing Marketing Ad Copy

  • What Features to Highlight
  • Strategies for Writing Killer Ad Copy
  • Online Tools and Reference Books That Can Help
  • Keeping It Legal: Fair Housing Laws to Consider

Writing to Engage the Social Networking Consumer

  • Writing Posts That Will Attract Interactions on Facebook®
  • Tweeting™ Effectively in 140 Characters or Less

Real Estate Blogging

  • Writing Amazing Blog Posts That Will Resonate With Your Target Market
  • SEO (Search Engine Optimization) Tactics That Will Help Your Search Positioning
  • Why Blog?
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More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Course

This course was last revised on March 19, 2012.

Call 1-866-352-9540 for further credit information.

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

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More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Carrie Gable

Carrie Gable

RealSupport, Inc.

  • Partnering with real estate professionals to improve their Internet marketing techniques and immediately transform their businesses for over 10 years
  • Also known as real estate virtual assistants, Carrie and her team have assisted top real estate professionals nationwide to improve their personal branding, market their listings, assist with projects, and most recently help launch and maintain their social media campaigns
  • Work was documented in The Washington Post, CRS Magazine, REALTOR magazine Online, as well as ePowerNews.com
  • Virtual assistant columnist for the VA Quick Tips Column of Michael Russer’s, aka Mr. Internet, nationally syndicated “Online Dominance” blog as well as a guest contributor to the InmannNext blog
  • Frequent guest presenter for “Online Dominance” and a professor for “The Real Estate Tomato,” she continues to educate the real estate community on innovative ways to dominate their market while working less
  • Can be contacted at [email protected]
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More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

All of your training, right here at Lorman.

Pay once and get a full year of unlimited training in any format, any time!

  • Live Webinars
  • OnDemand Webinars
  • MP3 Downloads
  • Course Manuals
  • Audio Recordings*
  • Executive Reports
  • White Papers and Articles
  • Sponsored Live Webinars

Additional benefits include:

  • State Specific Credit Tracker
  • Members Only Newsletter
  • All-Access Pass Course Concierge

* For audio recordings you only pay shipping

Questions? Call 877-296-2169 to speak with a real person.

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Product ID: 388219
Published 2012
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Available in Multiple Formats

Purchase this course and learn on your schedule!