Show navigation

Available in:

OnDemand Webinar
Audio & Reference Manual
MP3 Download

Facebook® Success Strategies for Nonprofit Organizations

Join us for your comprehensive guide to designing a successful Facebook® strategy from start to finish.

Many nonprofits who are utilizing Facebook® to market campaigns often do not understand how to catch their target audience's attention in a way that will engage their audience, to like, comment, participate in polls, watch videos from beginning to end. They also do not understand how to take that engaged audience and motivate them into action - participating in the nonprofits campaign, thus propelling their nonprofit forward for continued success. This information helps those responsible for a nonprofit's social media, in this case Facebook®, to understand how to establish a game plan, how to create and establish a working playbook, understanding the process required for establishing a successful strategy, and making adjustments accordingly for future repeatable successful campaigns. Failing to support one's nonprofit's mission and misjudging when and how much funds are spent on ads is one of the most common errors in nonprofit social media strategies; this leads to lost funds and missed opportunities for funding elsewhere. This information is designed to teach successful Facebook® strategies from start to finish.

Runtime: 87 minutes
Purchase Options

More Program Information

Why Lorman?

Over 32 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Pre-Game

  • Who Is Our Target Audience
  • How Do We Set Our Budget
  • Putting the Mission/Brand Front and Center

The Playbook

  • How to Create and Gain Attention
  • Enlisting the Help of Others
  • Identifying and Gathering Resources: i.g., Leveraging Social Media
  • What's in It for You

Post-Game Wrap up

  • Summary of Events and Review
  • Successes and Failures
  • Adjustments
  • Moving Forward: Onto the Next Game
Purchase Options

More Program Information

Why Lorman?

Over 32 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

This course was last revised on March 22, 2019.

Call 1-866-352-9540 for further credit information.

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

Audio & Reference Manual

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

MP3 Download

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

Purchase Options

More Program Information

Why Lorman?

Over 32 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Katie Miller

Katie Miller

Liberty Family Outreach

  • Program coordinator, Liberty Family Outreach
  • Practice emphasizes all aspects of community outreach, fundraising, volunteer coordination and social media
  • Conducts regular seminars and workshops on numerous on community outreach, volunteer mobilization, corporate volunteerism, and hunger awareness
  • Break out speaker at Houston’s Social Media Day Conference June 27, 2019
  • 2013 recipient of The Michigan Food Bank Council Beacon of Light Award
  • Can be contacted at 586-944-9152, [email protected], [email protected] or on Twitter® @KatieSMiller
Purchase Options

More Program Information

Why Lorman?

Over 32 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

All of your training, right here at Lorman.

Pay once and get a full year of unlimited training in any format, any time!

  • Live Webinars
  • OnDemand Webinars
  • MP3 Downloads
  • Course Manuals
  • Audio Recordings*
  • Executive Reports
  • White Papers and Articles
  • Sponsored Live Webinars

Additional benefits include:

  • State Specific Credit Tracker
  • Members Only Newsletter
  • All-Access Pass Course Concierge

* For audio recordings you only pay shipping

Questions? Call 877-296-2169 to speak with a real person.

Sign Up Today
With This Course

Access to all training products for one year
$699/year

Unlimited Lorman Training

With the All-Access Pass there is no guessing what you will need for your yearly training budget. $699 will cover all of your training needs for an entire year!

Easy Registrations

Once you purchase your All-Access Pass you will never be any further than one-click away from attending any Lorman training course.

Invest in Yourself

You haven't gotten to where you are professionally by luck alone; it's taken a lot of hard work and training. Invest in yourself with the All-Access Pass.

Product ID: 405145
Published 2019
Purchase Options

Available in Multiple Formats

Purchase this course and learn on your schedule!