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6 Must-Have Videos to Fuel Your Content Strategy

How do you move from lots of text to a video first content marketing strategy? What kinds of video work best for each section of your buyer's journey? How much do I need to invest into production for each video? Modern marketers know the answers to these questions - and by the end of this session, you will too! Jesse Ariss, Senior Product Marketing Manager at Vidyard, will walk you step-by-step through the process of how to port elements of your content marketing strategy to video. You'll learn: The 6 videos that should be the highest priority for your team to create; how to expand your video strategy beyond your Youtube page; what you can do to better leverage your existing videos; and fun, practical examples we created for every video type.


Runtime: 37 minutes
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Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

6 Videos Your Team Should Create

How video should fit into your communications beyond Youtube

What to do with your existing videos

Fun, Practical Examples We Created for Every Video Type

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More Program Information

Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

This course was last revised on January 16, 2020.

Call 1-866-352-9540 for further credit information.

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Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Jesse Ariss

Jesse Ariss

Vidyard

Senior Product Marketing Manager

Vidyard

Jesse Ariss lives in the world between product and marketing, helping guide Vidyard's strategy and direction. He's been passionate about video ever since he got his hands on his Dad's 8mm video camera 30 years ago and started making short films. When he's not making his own videos, Jesse loves spending time with customers, making sure that he's closely aligned with their needs and requirements.

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Why Lorman?

Over 33 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

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Product ID: 406655
Published 2020
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