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OnDemand Course

Creating a Communications Plan for Nonprofits

Learn to identify your stakeholders and determine the best way to communicate with each group through methods of print and electronic communications.

Many nonprofits don't understand the importance of communicating with all their stakeholders on a regular basis, or even who their stakeholders include. They often spend a lot of money on marketing materials without understanding the use of these materials and which methods are best for which audiences. This topic will help you identify your stakeholders and determine the best way to communicate with each group. This information will review in-person communication methods, printed materials, and electronic communication and when and how to use each of this method effectively.

89 minutes
Course Exam
Certificate of Completion
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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Why Communications Are Important to Nonprofit

  • Competition Is All Around You
  • Your Constituents May Not Know Much About You
  • To Show the Impact You Have on the Community

Who Do You Need to Communicate With?

  • Donors/Funders
  • Clients and Prospective Clients
  • Collaborators and the General Public

What Are the Ways You Can Best Communicate?

  • In Person -Donors Visits, Cultivation Events, Tours, Open House Evens
  • Printed Materials-Brochures, Annual Reports, etc.
  • Electronic Media - Newsletters, Emails, Surveys, Website
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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Course

This course was last revised on November 3, 2020.

Call 1-866-352-9540 for further credit information.

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Linda Lysakowski, ACFRE

Linda Lysakowski, ACFRE

Linda Lysakowski, LLC

  • Advanced Certified Fundraising Executive (ACFRE) with over 40 years in the development field
  • Managed capital campaigns, aided numerous nonprofits in achieving development goals, and trained 50,000+ professionals globally
  • Author of three dozen books, including works for the nonprofit sector, fiction, and travel
  • Developed and managed 14 online courses for nonprofits
  • Recipient of Outstanding Fundraising Executive awards from AFP chapters in Eastern PA, Las Vegas, and Sierra (NV)
  • International recognition with the Barbara Marion Award for Outstanding Service to AFP
  • Recipient of the Lifetime Achievement Award from the Las Vegas Chapter of AFP
  • Selected training and speaking engagements at the AFP International Conference, regional AFP chapters, and various national and international association conferences
  • Graduate of Alvernia College with majors in banking and finance, theology/philosophy
  • AFP Faculty Training Academy graduate and recipient of two AFP research grants
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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

All of your training, right here at Lorman

All of your training, right here at Lorman.

Pay once and get a full year of unlimited training in any format, any time!

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Questions? Call 877-296-2169 to speak with a real person.

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Product ID: 406840
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