Video

  • 6 minutes

Three Phases of Social CRM

 
Just when social media marketing seems to be slowing down and making sense, crowdsourcing continues to grow and mature as a practice to engage thousands of customers and potential customers in innovative new ways to create high-impact marketing outcomes. This video will provide you with a quick review of the three phases of social CRM.
Runtime: 5 minutes

Agenda

Faculty

Dion Hinchcliffe

Dion Hinchcliffe

Dachis Group

  • Internationally respected business strategist who works with C-level clients in the Fortune 500 and Global 2000 to develop next-generation strategies for growth, value, and counter-disruption
  • Hands-on, real world experience leading, designing, and developing large social media efforts in global firms.
  • Frequent keynote speaker at top industry conferences around the world
  • Co-wrote Web 2.0 Architectures from O’Reilly and an upcoming Wiley book on social business strategy
  • Well-known industry blogger and commentator for CBSi, ZDNet, ebizQ, InfoQ
  • Personally led more than 7,000 attendees in strategic workshops on next-generation business and technology worldwide

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