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  • 6 minutes

Analyzing Financial Statements, Starting the Analysis Process and Where to Find Financial Information

In this 5-minute video, you will learn about the background and history of the financial statements and where to begin when looking at financial reporting rules and information. A short background and review of how the financial statements came to be, who makes the rules, and how do they stay in sync with everyone will be discussed. A variety of sources of where to find financial information and corporate financial statements will be identified.

This video is presented by Ronald A. Sereika, a credit manager for CooperVision. Sereika is a frequent speaker on credit and financial topics and was named the 2010 NACM co-national instructor of the year. He was also name the 2011 credit executive of the year for Upstate New York.
Runtime: 6 minutes
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Ronald A. Sereika

Ronald A. Sereika


  • 2010 National instructor of the year award for The National Association of Credit Management
  • 2013 CCE award of excellence presented by the National Association of Credit Management
  • 2011 Credit Executive of the year Upstate New York by NACM Chicago
  • National Speaker at NACM Credit Congress, NACM Eastern Regional Conference, Upstate NY Annual meetings 2011 to 2015
  • Two time finalist at CooperVision for the CFO award given annually for the top performer in North America’s finance team
  • B.S. degree in accounting, Fredonia State University; attended Amos Tuck School of Business at Dartmouth University executive program for certification in Credit and Finance
  • Can be contacted at 585-264-3269 or [email protected]
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