This information is essential to drive sustainable growth and maintain a competitive edge in the digital age.
In today's rapidly evolving digital landscape, many businesses struggle to effectively plan and execute digital transformation strategies. They often encounter challenges in managing change, adopting new innovations, and engaging employees in the transformation journey. Additionally, the complexities of integrating digital technologies with existing processes can hinder progress and lead to inefficiencies. This presentation is designed to equip attendees with the knowledge and skills necessary to navigate these challenges successfully. Participants will gain insights into the critical components of digital transformation, learn how to apply effective change management techniques, and explore strategies for fostering innovation adoption. By attending this presentation, business leaders and decision-makers will be empowered to create a comprehensive digital transformation roadmap, ensuring their organization's readiness for the future.
Agenda
Faculty
Shannon J. Gregg, PhD,MBA
Cloud Adoption Solutions
Dr. Shannon J. Gregg
- President, Cloud Adoption Solutions
- Leads a woman-owned Salesforce partner specializing in regulated industries, helping firms navigate the intersection of technology, sales process, and regulatory compliance
- Doctorate in Community Engagement: Authored a dissertation on how Change Management and Adult Learner User Adoption theories impact CRM usage, providing a unique behavioral lens to legal and technical compliance.
- Recognized expert who has stood up multiple Sales Operations teams in VC/PE-backed environments, specializing in streamlining global sales processes and pricing methodologies
- Published Author & Educator: Co-author of Sales Ops Design Shop: How to Grow Revenue without Adding Headcount and a part-time instructor of Professional Selling at Point Park University
- Recognized as a Top 10 Most Influential Woman in Technology and host of the Life Sciences Sales Lab podcast, focusing on the unique challenges of selling in highly regulated markets
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