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Meta Tag Importance in Search Engine Optimization

 
Meta tags continue to play an ongoing role in SEO, but they are often misunderstood. There are still many that believe that meta tags are all that is required to “do SEO”, but this is no longer the case. However, meta tags still play a vital role in SEO, just as part of a larger picture.

Order this on-demand webinar to see what this new role is, and how to get this important piece of your overall SEO strategy on a sound footing to create a solid foundation for the rest of your SEO efforts.


5 Reasons to Order
•You will learn what role meta tags fill in the SEO picture, and perspective on why they are only a piece of SEO.
•You will learn which meta tag impacts search rankings.
•You will learn which meta tag impacts click through rate on search results.
•You will learn which meta tag you can ignore.
•You will learn how new meta tags such as noindex and nofollow work, and when to use them.

Agenda

Faculty

Eric Enge

Stone Temple Consulting

  • CEO of Stone Temple Consulting, a more than 25 person SEO firm with offices in Massachusetts and California
  • Lead co-writer of The Art of SEO (http://oreilly.com/catalog/9780596518875) along with Rand Fishkin, Stephan Spencer and Jessie Stricchiola
  • Writes a column on SEO for Search Engine Land (http://www.searchengineland.com)
  • Writes a column on SEO for Search Engine Watch (http://www.searchenginewatch.com)
  • Interviews prominent search industry luminaries including Google® and Bing® employees on the Stone Temple blog (http://www.stonetemple.com/blog)
  • Featured speaker at Search Marketing Expo events across North America
  • Featured speaker at Search Engine Strategies events across North America
  • Featured speaker at Pubcon events across North America
  • Can be contacted at [email protected]

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