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Win-Back Strategies for Unsatisfied Customers

Discover how to alter the customer's long-term perception and buying behavior.

An unsatisfied customer is an opportunity waiting to happen. While loyal customers are the most profitable, turning an unsatisfied customer into a loyal one is most rewarding. This topic will explain the how-tos of developing win-back strategies for unsatisfied customers and practical initiatives your company should seriously consider undertaking.

61 minutes
Course Exam
Certificate of Completion
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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

What Is a Win-Back Strategy and Why It Is Important?

Why Developing a Customer Journey Map Is a Critical Step to Understand How to Communicate With Unsatisfied Customers

The Role of Customer Profitability and Lifetime Value Analysis on Win-Back Strategies

Practical Recommendations and Solutions to Develop Your Own Win-Back Strategy Initiative

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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Course

This course was last revised on July 22, 2021.

Call 1-866-352-9540 for further credit information.

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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Art Hall

Art Hall

Alvarez & Marsal

  • Senior Director with Alvarez & Marsal in Atlanta; focuses on customer service, CRM, and supply chain
  • Over 25 years of operations and people leadership
  • Certified in Prosci Change Management®
  • Bachelor’s degree, State University of New York at Binghamton
  • Can be contacted at [email protected] or 404-759-9158
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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

All of your training, right here at Lorman

All of your training, right here at Lorman.

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Product ID: 408248
Published 2021
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