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Seamless Transitions Between In-Store and Online Shopping

Increase consumer spending both online and in-store by keeping the shopping experience seamless.Customers today are much smarter than 20 to 30 years ago. 54% of consumers conduct an array of research online before they visit a retail establishment and once inside brick and mortar they make a beeline directly to the product. Over 94% of consumers use a smart device such as a tablet or phone and more than 87% view online before visiting a retail store. As such many retail outlets struggle for consumer retention and many others fight the competitiveness of the Internet. Learn better methods to increase consumer spending at your location online and in-store.


Runtime: 59 minutes
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Why Lorman?

Over 30 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Learn Six Things Consumers Desire When They Shop

Understand the Differences Between Social Generational Shopping

Compare and Contrast Why Customer Retention Is Vital to Success

Provide a Seamless, Consistent Customer Experience Across All Channels

Develop Five Reasons Why Seamless Is Important to Retailers

Understand Anomalies and Implications Customers Do Not Tell You

Develop the Importance of the Brand Experience and How It Helps

Case Study Experiences in Seamless Transitions

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Why Lorman?

Over 30 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

This course was last revised on January 12, 2017.

Call 1-866-352-9540 for further credit information.

Audio & Reference Manual

No credit available.

MP3 Download

No credit available.

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Why Lorman?

Over 30 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Drew Stevens, Ph.D.

Drew Stevens, Ph.D.

Stevens Consulting Group

  • President of Stevens Consulting Group
  • Renowned keynote speaker and author in customer service and selling
  • Works with businesses to create higher efficiencies in sales and service
  • Wrote, Split Second Selling, Selling the New Norm, Customer Momentum and Grand Slam Customer Service
  • Experienced with helping entrepreneurs and mid-sized business, works with organizations that desire to dramatically accelerate business growth
  • More than 700 articles on customer service and business development and is frequently quoted by the media, and is often quoted in periodicals such as Personal Selling Power and Sales and Marketing Management, The New York Times, The New York Daily News, and Chicago Tribune
  • Can be contacted at 877-391-6821 or www.stevensconsultinggroup.com
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Why Lorman?

Over 30 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

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Product ID: 399726
Published 2017
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