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How to Best Utilize LinkedIn® as a Strategic HR Professional

This exciting information will teach you why LinkedIn® should be a strategic component of your overall HR strategy and business plan.

If you are like most Human Resource professionals out there, you know that LinkedIn® is important but you aren't quite sure if you are using it to your best advantage. Many of us have thrown up our profiles on the site because we know we are supposed to but we rarely, if ever, log in. And, we certainly aren't leveraging the features of the site like we could or should; either for ourselves personally or for the companies where we work. LinkedIn® has just surpassed 300 million profiles and it is essential you know what others are doing with those profiles and information. This topic will help you recognize the top strategic ways that HR professionals should be doing on LinkedIn®. We will discuss why these things are important and what the benefits are to engaging in these actions. If you want to stay on top of the incoming generation of new workers and enhance both your own and your company's reputation, you must learn to use the resources available to you. Our industry can no longer ignore that the future of recruiting, retention, and professional promotion lies in the social media arena, with LinkedIn® being the top professional resource at the moment.

Runtime: 88 minutes
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

The Evolution of LinkedIn®

  • Where We Were 10 Years Ago
  • What Is Being Done Now

The Strategic Ways to Use LinkedIn®

  • Why These Are the Top Ways You Can Leverage LinkedIn®
  • How Can They Help You and Your Company?

How to Implement Using LinkedIn® Strategically

  • Enhancing Your Personal Profile
    • Benefits to Your Current Employer
    • Benefits to Your Future Career
  • Enhancing Your Company Profile
    • Benefits to Your Company
    • Searching for Potential Employees
    • Retaining Current Employees
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More Program Information

Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

This course was last revised on April 24, 2018.

Call 1-866-352-9540 for further credit information.

  • SHRM 1.25
     
  • Lorman Education Services is recognized by SHRM to offer Professional Development Credits (PDCs) for the SHRM-CPSM or SHRM-SCPSM. This program is valid for 1.25 PDC(s) for the SHRM-CP or SHRM-SCP. For more information about certification or recertification, please visit www.shrmcertification.org.
     

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

Audio & Reference Manual

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

MP3 Download

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

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More Program Information

Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Sharon Jutila

Sharon Jutila

AmeriBen/IEC Group

  • HR Consultant at AmeriBen/IEC Group
  • Attorney and human resources expert with more than fifteen years’ experience providing advice and recommendations to a wide range of businesses
  • Practice emphasizes all aspects of labor and employment law
  • Well-respected trainer and speaker on human resource and employment compliance issues having presented at more than one hundred conferences
  • Wrote several publications and articles related to the areas of management defense employment law
  • J.D. degree, Order of the Coif, University of Oregon School of Law
  • Can be contacted at 360-487-6838 or [email protected]
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

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Product ID: 403991
Published 2017, 2018
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