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FTC Compliance Issues for 'Made in the USA' Labeling Requirements

Make sure you are in compliance with the Federal Trade Commission requirements on 'Made in USA' labeling and avoid costly litigation.

'Made in America,' and variations on this origin theme, are a very popular advertising claim, but such claims often backfire. Class action lawsuits, FTC investigations, and challenges by competitors are becoming an increasingly common and unintended consequence of advertising where your product came from. In this topic, we will take a look at how and where advertisers make these claims, focusing first on Made in America, but also looking at advertising claims involving other nations, regions and locales. We will provide a comprehensive analysis of the laws and regulations that you should consider as you craft designation of origin messages. We will use case studies to illustrate how and why advertising claims have been challenged. We will provide guidance on how you can help ensure that you can defend your origin claim, and avoid potentially expensive litigation and liability.

Runtime: 69 minutes
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

"Made in America" - a Popular but Risky Advertising Claim

  • How, Where and Why the Claim Is Made
  • Laws and Regulations Governing "Made in America"
  • Case Studies of Regulatory Action and Litigation Arising out of "Made in America" Advertising

Recommendations for Compliant Designation of Origin Claims

  • Recommendations for Substantiating Origin
  • Recommendations for Making Qualified Claims
  • Other Words to the Wise

Recent Changes Made by California to Its 'Made in USA' Labeling Standard and Related Issues Involved in Adequately Substantiating Origin Claims for Global and Domestic Traders

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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

This course was last revised on March 8, 2018.

Call 1-866-352-9540 for further credit information.

  • ISM 1.0
     
  • Participants who successfully complete this program will receive 1.0 hours of continuing education. They may be applied toward ISM CPSM, CPSD or C.P.M. recertification. ISM's consent to approve hours for this educational event is not an endorsement of this program or its content by ISM.
     

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

Audio & Reference Manual

  • Arizona CLE 1.0
     
  • CA MCLE 1.0
     
  • CT CLE 1.0
     
  • GA CLE 1.0
     
  • HI CLE 1.0
     
  • IL CLE 1.0
     
  • ME CLE 1.0
     
  • MT CLE 1.0
     
  • NJ CLE 1.2
     
  • NV CLE 1.0
     
  • VT CLE 1.0
     
  • WA CLE 1.0
     
  • WV MCLE 1.2
     
The CLE Code is ONLY a requirement when applying for CLE Credit in California (for participatory credit), Kansas, New Jersey or New York. Other states do not need to supply the CLE Code to apply for CLE credit.

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

MP3 Download

  • Arizona CLE 1.0
     
  • CA MCLE 1.0
     
  • CT CLE 1.0
     
  • HI CLE 1.0
     
  • IL CLE 1.0
     
  • ME CLE 1.0
     
  • MT CLE 1.0
     
  • NJ CLE 1.2
     
  • NV CLE 1.0
     
  • VT CLE 1.0
     
  • WA CLE 1.0
     
  • WV MCLE 1.2
     
The CLE Code is ONLY a requirement when applying for CLE Credit in California (for participatory credit), Kansas, New Jersey or New York. Other states do not need to supply the CLE Code to apply for CLE credit.

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

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More Program Information

Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Anthony Anscombe

Anthony Anscombe

Steptoe & Johnson LLP

  • Partner dually resident between Steptoe & Johnson LLP’s Chicago and San Francisco offices
  • Practice emphasizes all aspects of defending class action matters across the country, with a focus on matters involving consumer fraud, deceptive trade practices, warranty, mass tort and statutory claims
  • Conducts regular seminars and workshops on numerous class action defense, advertising compliance, commercial, food and drug, and retail litigation issues
  • Author of several publications related to the areas of class action defense, food regulation and advertising
  • J.D. degree, University of Virginia School of Law; B.A. degree, cum laude, Yale University
  • Member of numerous professional organizations
  • Can be contacted at [email protected] or 312-577-1265
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

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Product ID: 401693
Published 2018
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