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10 Must-Have Videos to Fuel Your Content Strategy

  • How do you move from lots of text to a video first content marketing strategy? What kinds of video work best for each section of your buyer's journey? How much do I need to invest into production for each video? Modern marketers know the answers to these questions - and by the end of this session, you will too! Tyler Lessard, VP of Marketing at Vidyard, will walk you step-by-step through the process of how to port elements of your content marketing strategy to video. You'll learn: What 10 videos are the highest priority for your team to create What the most effective distribution channel is for each How much time and money you should be investing in production quality Fun, practical examples we created for every video type


Runtime: 46 minutes
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

10 Videos Your Team Should Create

Most Effective Distribution Channels for Each Video

How Much Time and Money You Should Be Investing in Production Quality

Fun, Practical Examples We Created for Every Video Type

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More Program Information

Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

This course was last revised on May 11, 2017.

Call 1-866-352-9540 for further credit information.

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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Tyler Lessard

Tyler Lessard

Vidyard

Tyler is VP Marketing at Vidyard, the leading provider of video marketing and video selling solutions for business. Hes a passionate content and product marketer at heart who thrives on the intersection of art and science to create exceptional customer experiences. When hes not chasing higher engagement rates, he can be found chasing one of his four wonderful children or watching Game of Thrones, Ozark and Dora (yes, she is still exploring!).

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Product ID: 400822
Published 2017
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