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Win-Back Strategies for Unsatisfied Customers

An unsatisfied customer is an opportunity waiting to happen. Discover how to alter the customer's long term perception and buying behavior.While loyal customers are the most profitable, turning an unsatisfied customer into a loyal one is most rewarding. This topic will explain the how-to's of developing win-back strategies for unsatisfied customers and practical initiatives your company should seriously consider undertaking.


Runtime: 58 minutes
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

A Win-Back Strategy Is and Why It Is Important

Why Developing a Customer Journey Map Is a Critical Step to Understand How to Communicate With Unsatisfied Customers

The Role of Customer Profitability and Lifetime Value Analysis on Win-Back Strategies

Practical Recommendations and Solutions to Develop Your Own Win-Back Strategy Initiative

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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

No credit available.

Audio & Reference Manual

No credit available.

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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Art Hall

Art Hall

Alvarez & Marsal

  • Dreamforce 2012 conference speaker
  • 2011 1to1 Media and Gartner Judge for CRM Efficiency and Customer Experience Management for Americas and EMEA
  • President, Customer Relationship Management Association (CRMA), Atlanta Chapter
  • 2007 Customer Champion recognized by 1to1 Media, a division of Peppers & Rogers
  • Frost & Sullivan Advisory Board member
  • Can be contacted at 404-759-9158, [email protected], http://www.linkedin.com/profile/view?id=3429370&trk=tab_pro, or Twitter® @Art_Hall4
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

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Product ID: 399957
Published 2017
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