How to Sell to the U.S Government
 |
CD & Manual | ||
| 386463TMX | $99.00 USD |  |
|
| Credit Details | |||
 |
107 Min. Audio MP3 - No shipping cost | ||
| 386463POD | $99.00 USD | |
|
| Credit Details | |||
| What is a Podcast? | |||
Benefits
Many businesses want to sell their services and products to the federal government but find the process confusing and filled with dead ends and frustration. They see competitors winning contracts but cannot seem to get through to decision makers, or they waste time and resources responding to bids that they never win. This teleconference demystifies the federal contracting process and identifies a step-by-step process to increasing sales to the U.S. federal government. The teleconference clearly identifies how to find the agencies, offices and people who buy specific services and products. We'll cover the mandatory tools needed as door-openers, how to sell to the military and civilian agencies, and how the government actually buys - credit card purchases, bids, contracts and grants. Failing to understand the key differences between corporate and federal sales is the most common error business people make in this market. This mistake has cost businesses thousands, hundreds of thousands and even millions in lost contracts. This teleconference is critical for large and small companies that want to successfully enter the federal marketplace.
Agenda
| Why Selling to the U.S. Federal Government Is Different Than Selling to Any Other Customer | |
|
|
| How to Sell to the U.S. Federal Government | |
|
|
| Strategies and Tactics for Success | |
|
|
| Mistakes to Avoid | |
Faculty
Gloria Berthold Larkin, Market Outsource Associates, Inc.
Gloria Berthold Larkin
- President of TargetGov and its parent company, Marketing Outsource Associates, Inc.
- Nationally recognized federal business development expert
- Author of The Veterans Business Guide: How to Build a Successful Government Contracting Business
- 2010 SBA Women in Business Champion, Maryland
- 2010 Enterprising Women National Awardee
- Maryland’s Top 100 Women, 2010, 2007 and 2004
- Women Impacting Public Policy National Procurement Committee co-chair, 2007 to 2009
- WIPP Member of the Year, 2007
- Maryland’s Top 100 Minority Business Enterprise, 2008 and 2006
- National awardee: Fifty Influential Entrepreneurs in Business, 2007
- Bravo! Business Achievement Award, 2007
- Winner of the Innovator of the Year Award, 2003
- Featured in various nationwide publications, including USAToday, Inc., magazine, Entrepreneur Start-Ups Magazine and Government Executive magazine; and interviewed for BusinessWeek.com podcast
- Expert author with articles regarding business development published in local, regional, national and international publications
- Created the Government Contracting Institute for the Howard County Economic Development Authority
- Past instructor at George Washington University, D.C., in the continuing education division
- Experienced speaker with recent engagements, including The Annual Veterans Conference, the U.S. Army, the Annual Xchange Conference, The Department of Homeland Security at UMBC Tech Center and the Department of the Interior’s Procurement Conference
- Keynote speaker at the Annual BWCC Government Procurement Fair
- Contact her at glorialarkin@targetgov.com or 1-866-579-1346
These Materials are Designed For
Sales managers, directors, account managers, presidents, vice presidents, account executives, analysts, consultants and other sales professionals
| CD & Manual | - CD Set with bound 26 page manual |
| Podcast | - 107 Minute MP3 with 26 page electronic manual - Immediate Access and No Shipping Cost |
