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Digital Advertising for Banks and Financial Institutions

 
Digital advertising has become a significant form of advertising and consumer outreach for banks and financial institutions. This topic will help those responsible for digital advertising to understand the risks that are posed by digital advertising and the legal and regulatory frameworks that govern such advertising. It will also provide practical approaches and best practices for managing such digital advertising campaigns in real-time. This content is critical for in-house marketing and legal counsel so that they can ensure that their companies are properly managing their digital advertising activities in a reasonable and legally compliant manner.

Faculty

Scott Pink

Scott Pink

O'Melveny & Myers LLP

Agenda

Faculty

Scott Pink

Scott Pink

O'Melveny & Myers LLP

  • Leader of data privacy and security practice at a major international law firm
  • Data Privacy Officer for Diem Networks
  • Co-chair of the ABA Business Law Section Cybersecurity Task Force
  • Lead counsel on data privacy and security for private equity firms, and leading consumer brands and technology companies, including worldwide data privacy governance and compliance, privacy and data security litigation, and data security incident response
  • Author of the California Consumer Privacy Act Annotated
  • Best Lawyers In America® for Information Technology for the past decade
  • Northern California Super Lawyer in the area of intellectual property law

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